What We Do
Whether you’re trying to beef up your annual fund, raise millions for a new building, increase your endowment, or diversify your funding sources, Gary Friedmann & Associates can help you reach your goal.
We work with nonprofits of all sizes run by people who care deeply about their mission. We help these organizations raise capital and operating funds, strengthen their boards, and create and execute marketing, communications, and business plans.
We can work with you on a short-term basis or provide full-service fundraising counsel throughout an entire campaign. Give us a call to talk about how you can make your organization more effective. Together we can help you develop the skills, strategies, and funding you need to make the difference you envision.
Nervous about starting a big campaign? We will assess your likelihood of success, help you determine where the money will come from, and identify the volunteers who will help you achieve it. We have completed over 30 capital campaign planning and feasibility studies for organizations, ranging from start-ups to well-established institutions. Each project is tailored to address key issues and to counsel senior staff and volunteer leadership in best practices required for a successful campaign.
Campaign Planning
This is our specialty, and what we’ve become most known for in Maine. We provide the guidance, encouragement, organization, and materials you need to successfully launch, run and complete a major campaign.
Capital Campaign Management
Strategic Planning
If you don’t know where you want to be as an organization in five years, you are unlikely to get there. We can help you envision your desired future and outline the steps you need to take to achieve it.
We will work with you to develop a comprehensive fundraising strategy that aligns with your overall goals. Through this process, we also ensure your fundraising efforts support long-term growth and sustainability. We accomplish this by:
Assessing your current practices and identifying strengths and areas for improvement
Analyzing your current donor list and identifying major donors, new donors, and funding sources
Training your board and staff in donor engagement and solicitation
Undertaking grant research and writing
Strategizing around planned giving and monthly giving
Keeping your goals and timelines on track
Developing fundraising campaigns/annual appeals, including strategy, organization, implementation, and tracking success metrics.
Any other organizational support that is needed
Organizational Development
If you feel like you’re in a bit of a rut and nothing is working anymore, you need a fresh perspective. We offer an informed assessment of your fundraising effort’s strengths and weaknesses and recommend practical steps you can take to increase your fundraising revenue.
Development Audits
Using our Maine Philanthropy Center subscription and past knowledge of foundations in our state, we will research potential grants for programming, operational, and capital growth. Following this research, we will then work efficiently with your staff to develop meaningful grant descriptions and budgets.
Grant Research and Writing
We offer a variety of marketing services tailored to your needs as an organization. We will help you with:
Website Copywriting, Design, and Development — launching user-friendly, visually-appealing websites tailored to nonprofits.
Email Marketing — designing and executing email campaigns, including newsletters and donor appeals.
Print Collateral Design — creating brochures, case statements, impact reports, event materials, signage, promotional items, and more.
Direct Mail Campaigns — designing and managing direct mail fundraising campaigns.
Social Media Marketing — managing social media accounts, creating content, designing graphics, and developing engagement strategies.
Branding and Visual Identity — developing cohesive brand visuals, including logos, color palettes, typography, and brand guidelines for organizations, programs or campaigns.
Digital and Print Marketing Services
We will help you plan and implement annual fundraising events, one-time capital campaign events, and launch parties. Through this work, we will:
Create and lead event planning committee meetings, track ticket sales, help you adhere to a set agenda and timeframe, and provide in-person assistance with setup and breakdown of the event if needed.
Guide the committee or staff through sponsorship solicitations.
Create all marketing materials to increase awareness of the event, boost ticket sales, and bring in sponsorship dollars.